STORM is known for its timeless designs so today’s STORM Re-Loved announcement is good news for shoppers and another positive step towards product stewardship in fashion.
From today the Ponsonby store has its own dedicated STORM Re-Loved rack and swing tags, and STORM founder and creative director Deborah Caldwell is inviting customers to bring their pre-loved STORM pieces back and earn STORM Dollars, so your old favourite can become someone else’s new one.
STORM Re-Loved will eventually be rolled out nationwide in select stores including Victoria St, Wellington and Merivale, Christchurch.
How it works…
- Find your pre-loved STORM pieces that still have a lot of life in them (STORM branded items only and
excluding accessories and footwear). All items must have original STORM sew-in/care labels still attached, be laundered, unaltered and free from stains and damage. - Drop your pre-loved pieces off to any STORM boutique for an assessment by one of their managers and if accepted it will be sent to the STORM Ponsonby Road boutique for sale, and you will receive your STORM Dollars (credit) loaded to your STORM account. No cash given.
Store credit buy back prices are: tees, $15, tops/Blouses, $20, knitwear, $30, shorts, $20, skirts, $30, pants, $30, dresses, $30, jackets, $40, coats, $50 and leather, $80.
If you missed something the first time round, shopping re-loved is your next best option. It’s also a way of keeping clothes in circulation for longer and a cheaper way to refresh your wardrobe! STORM founder and creative director Deborah Caldwell is inviting customers to bring their pre-loved STORM pieces back and earn STORM Dollars.
WHERE TO SHOP IN-HOUSE RE-LOVED
STORM Re-Loved of course but here are some other fashion brands with in-house re-love programmes.
Shop or sell Kowtow Relove online! You receive “collective” points once your garment is returned and reviewed, to pay forward on another purchase.
RUBY Says Recycle offers second hand, samples, + seconds to be shopped in select RUBY stores and its standalone RUBY Says Recycle store at 255 Broadway, Newmarket. Once the buy-back value of your garment is assessed you’ll receive an email from Ruby Says Recycle where you can accept or decline the price within 48 hours.
Kate Sylvester may have stepped aside for Sylvester but KS Reloved is still very much a thing. Located on the Sylvester website, it’s a dedicated place where lovers of Kate Sylvester can buy and sell their pre-loved pieces.
Re-Worn is a take-back service designed to extend the life of Assembly Label clothing. You receive 20 per cent off your next purchase when you make a contribution to Assembly Label’s Re-Worn programme. These collections are available to shop online and at Re-Worn pop-up locations.
